What we check
What does a website audit actually check?
Nine categories, each scored out of 10 from measured data rather than an opinion. Every check below has a published threshold that decides whether it passes, and a weight that decides how much it moves the score. Pick a category to see its rules.
Performance
What does a website performance audit measure?
5 checksSEO
What does a website SEO audit check?
7 checksAccessibility
What does an automated accessibility audit check?
3 checksMobile
How do you test whether a website works on mobile?
4 checksContent
How much content does a landing page need?
3 checksCTA Effectiveness
What makes a call to action effective on a landing page?
3 checksTrust Signals
What are trust signals on a website?
5 checksUX / Usability
What does an automated UX audit actually measure?
4 checksDesign
Can website design be scored automatically?
3 checks