The 60-Second Lead Generator for Web & SEO Agencies.
Instantly generate deep, client-ready website audits that reveal hidden conversion leaks, calculate AEO/GEO readiness, and turn cold prospects into high-paying clients. Stop selling; start auditing.
1 free audit a month · Free account, no card needed
Paste a URL. Watch it score.
Everything you need to turn an audit into a signed client
Generative Search Visibility Engine
Automatically crawl, audit, and rewrite your client's on-page copy. Headings and answers are rewritten so every page is easier for LLM crawlers to ingest, understand, and cite.
AI Search Readiness Audit
Don't just optimize for Google blue links. Score your website's Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) out of 10, and see exactly what's keeping it out of ChatGPT, Perplexity, and Gemini.
White-Label Client Pitch Decks
Convert any automated audit into a clean, professional, unbranded PDF report. Drop your agency logo on top and use it as a highly persuasive sales asset during client discovery calls.
Every finding comes with the number behind it
No vague advice for a prospect to wave away. Each recommendation quotes what was measured on their live page, is ranked by how much fixing it would move the score, and says how to confirm the fix worked.
- Measured from Lighthouse and the live page, not guessed
- Scored with fixed, published weights — not a model's opinion
- Downloadable report you can forward straight to the prospect
- 1Write a proper meta descriptionMeasured: meta description 181 chars
Your meta description runs to 181 characters, so search results will cut it off around 160. Rewrite it to 70–160 characters covering what you offer, what sets it apart, and the next step.
- 2Rewrite the page titleMeasured: title 67 chars
Your title is 67 characters, so search results truncate it at around 60. Lead with your main offering and audience, and put the brand name last.
Real output from a real audit. Not an illustration.
From cold URL to discovery call
Any site you want to pitch — no access or login needed.
Lighthouse, the live page, and AI-search readiness, scored the same way every time.
Every finding ranked by impact, with the measurement behind it and how to fix it.
Walk the prospect through what's costing them leads — then quote the fix.
Ten categories, one defensible score
Lighthouse best practices, layout stability, and responsiveness.
How it is scoredInternal navigation, heading hierarchy, and best practices.
How it is scoredLighthouse scores, Largest Contentful Paint, and layout shift.
How it is scoredMobile Lighthouse score, viewport tag, and layout shift on mobile.
How it is scoredTitle, meta description, headings, and structured data.
How it is scoredLighthouse accessibility score, alt-text coverage, and page language.
How it is scoredContact details, testimonials, pricing, and social proof.
How it is scoredContent depth, heading structure, and meta description quality.
How it is scoredPrimary call-to-action strength and conversion path.
How it is scoredReadiness to be cited by AI answer engines and generative search — scored out of 10.
Priced like a lead engine, not a checker
Every plan includes the full 10-category audit. Paid plans add bulk CSV auditing and visitor analytics for your clients' sites. Cancel anytime.
- 15 comprehensive website audits / month
- Bulk CSV audits — up to 50 sites / month
- Visitor analytics for 5 sites
- Standard AEO/GEO scoring
- Generative Search Visibility Engine
- 3-day free trial, cancel any time
- Unlimited website audits
- Bulk CSV audits — up to 500 sites / month
- Visitor analytics for 10 sites
- Full white-label PDF exporting — add your own branding
- Priority queue processingSoon
- Historical report tracking dashboard
- Bulk CSV audits — up to 1,000 sites / month
- Visitor analytics for 20 sites
- Multi-user team seats (up to 5)Soon
- Dedicated n8n API webhook access for bulk automated auditsSoon
- Custom grading weightsSoon
- 1-on-1 implementation support
Just want to try it? Run a free audit — 1 a month with a free account, no card needed.
Tuned for every client’s site
Frequently asked questions
What is AI Website Critic?+
AI Website Critic is a free AI website audit tool that reviews any landing page or website and returns an instant, client-ready report scoring design, UX, performance, SEO, accessibility, trust, content, conversion, and AI-search readiness.
Is the AI website audit free?+
Yes. AI Website Critic gives you one full website audit every week for free. You need a free account to run it, but no credit card. Paid plans unlock unlimited audits for agencies and teams that need higher volume.
What does the website audit check?+
Each audit scores ten areas: design, UX and usability, performance, mobile experience, SEO, accessibility, trust signals, content, CTA effectiveness, and AEO/GEO (AI-search readiness). Every area comes with specific, prioritized fixes.
What are AEO and GEO scores?+
AEO (Answer Engine Optimization) measures how ready your page is to be quoted directly by AI assistants like ChatGPT and Perplexity. GEO (Generative Engine Optimization) measures how well AI search can identify and cite your brand. Both are scored out of 10.
How is the overall score calculated?+
The overall score is a 0–10 rating derived from measurable signals — Lighthouse performance, SEO, and accessibility audits, plus DOM and content checks — weighted across all audited categories rather than a subjective opinion.
Do I need to sign up or install anything?+
You need a free account, but there is nothing to install. AI Website Critic runs entirely in your browser — sign up, paste a URL and click Run. No credit card is required.
How long does an audit take?+
Most audits complete in under a minute. The tool fetches the page, captures screenshots, and runs automated Lighthouse checks before generating the scored report.
Can I audit any website?+
Yes. You can audit any publicly accessible URL — SaaS landing pages, e-commerce and Shopify stores, agency sites, portfolios, and startup pitch pages all have dedicated audit modes.
Your next client is one audit away
Run a free audit on a prospect you’re pitching this week. See what it finds before you spend a dollar.
Run an Agency Audit (Free)